Bespoke design, branding, UX, SEO and marketing for professional services clients — built around how owner-led businesses actually work.

Plain-English design, branding and digital work for professional services clients.
Sector-relevant businesses on the studio roster. Logos link out to live sites.
A small selection of professional services-adjacent projects.

Brand · Logo Evolving a logo into a brand identity for Gardens by Olivier
Website · WordPress A new website shaping the UK Behavioural & Experimental Economists community
Website · WordPress Promoting local businesses in Orford
Website · Squarespace A niche independant property consultancy
Logo · Print Flyers for Gerry’s Artisan Baking


One service. Design, SEO and website care bundled into a single relationship.
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Journeys, prototypes, usability testing. I turn ideas into products that customers come back to.
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I build high-performing WordPress sites that convert, rank and scale — grounded in strategy, designed around your business.
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WooCommerce builds where every screen earns its place in the funnel.
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Monthly WordPress maintenance — security, performance tuning, content updates. Done.
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Logos, identity systems and guidelines — I explore 50 to 100 concepts before a single pixel hits the screen.
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Social graphics, reports, flyers, business cards, posters. Print and digital design that looks like the brand, not a template.
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Rankings built on solid foundations — not quick wins that vanish next quarter. Local-first, London-focused.
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Claim, optimise and grow the Google Business Profile that powers local enquiries — often the highest-ROI surface in local SEO.
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ChatGPT, Perplexity, Google AI Overviews. The work that puts your business in the response, not just the search results.
Explore AEO →Bespoke design, branding, UX, SEO and marketing for professional services clients — built around how owner-led businesses actually work.
J4G Design has been a god send! Chris is communicative, fast, and most importantly great at what he does. He took over our website and google page management for my local painting company and I already feel in better hands. The amount of analytics, clear decision making to improve our results, and professionalism is unmatched. I recommend Chris to everyone who needs websites, logos, or google page optimization!
Chris has been a great technical partner; taking a flexible and considered approach to problems and resolving them in the manner of the best team player.
Paul
Ark, London
Chris helped me build a professional, converting, and high performance website for my online business. He is a true professional. When you hire him you know he will not only execute your instructions/vision, but apply his expertise to make the project optimal.
I really enjoyed how he starts the process with deep thought into my brand’s identity, mission, and core values. That took extra time that was well worth it down the road.
After our business relationship was solidified, he could take my project idea or goal and run with it. I’m very impressed with his work and intend to continue working with him in the future.
A big plus for me is that he is also a fencer, since my online business niche is competitive fencers!
Thirty minutes, no pressure, no sales pitch. A conversation about the opportunity and what a properly built site could do.
It depends on the scope. A focused landing page, a fully bespoke website and an e-commerce build are very different pieces of work, and the same is true of ongoing support, SEO and Studio retainers, so every engagement is quoted individually after a short conversation about what you need, and confirmed in a written proposal before anything starts.
However a project is priced, we break it into milestones — each with a fixed price tied to a working deliverable. You never pay 50% of the total cost up front. Instead, you pay 50% of the first milestone to start it. When that milestone is complete, you pay the remaining 50% of it together with the 50% deposit on the next milestone — and that's what unlocks the next phase of work. The pattern continues until the final milestone is delivered, at which point you pay the remaining 50% of it.
The effect: cash flow stays smooth, you always see a working deliverable before paying for the next, and we never carry more than half a milestone of unbilled work.
Indicative timings:
Delivery is broken into milestones built around working functionality, not internal phases like “design” or “build” in isolation. Think of it like an MVP and then MVP+1, MVP+2 — at the end of every milestone you have a live, usable thing you can see and sign off on.
For a typical website project, the milestones look something like this:
You'll always know what we're working on each week and what's due back from you. We never start the next milestone until the previous one is signed off and paid for, which keeps surprises out of the project.
Yes, and this is what our Studio packages are built for. Instead of piecing together a freelance designer, a marketing agency, a developer, and a hosting account, you get all of it from one team on one monthly fee:
Studio is best for businesses who'd otherwise hire a junior designer plus a part-time marketer. It's also how we work with most of our long-standing clients — they like having one point of contact for the whole digital side.
Yes — four WP Care plans, scaled to the size of your site, covering plugin and core updates, daily backups, security and performance monitoring, and content tweaks. Most clients pair their build with at least our Essentials plan so the site stays healthy and up to date.