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Who I work with

Retail, Food & Hospitality

Plain-English design, branding and digital work for retail, food & hospitality clients.

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Bespoke design, branding, UX, SEO and marketing for retail, food & hospitality clients — built around how owner-led businesses actually work.

Retail, Food & Hospitality clients

Trusted in Retail, Food & Hospitality.

Sector-relevant businesses on the studio roster. Logos link out to live sites.

Ace of Hearts Allstar Uhlmann UK Bygram Gerry’s Artisan Baking Moonswood Suffolk River Trips The Bread Basket Bakery Iken Barns
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Retail, Food & Hospitality work.

A small selection of retail, food & hospitality-adjacent projects.

Website · WordPress Increasing on-website bookings with a new WordPress website for Iken Barns Website · WordPress Digitising wholesale cake orders with a new website Website · Squarespace Bringing home based baking classes to life Website Making bookings more engaging Brand · Logo Creating a logo for Gerry’s Artisan Baking Logo · Print Increasing the sales of home-made food items through better packaging design
View full portfolio →
Retail, Food & Hospitality clients say

What Retail, Food & Hospitality clients say.

★★★★★

Working with Chris for our website design and maintenance has been a great experience, the end result has been clean, functional and reliable with regular the behind the scene updates. Chris is easy to work with and is quite responsive. Highly recommend, and the work is of the upmost quality.

gercilio RODRIGUES via Google →
★★★★★

J4G Design/Christopher redesigned the website for the five holiday lets at Iken Barns. From the initial contact with Christopher it was very clear that he would be a great person to work with. The work that he carried out was done in a short space of time and the switch to the new website was perfect. He was only an email or phone call away for any changes or queries. We are really pleased with the new website. The continuing support and SEO work he carries out for us is invaluable. We cannot speak highly enough of Christopher and we have no hesitation in recommending him.

Iken Barns Iken Barns — Holiday lets, Suffolk via Google →
★★★★★

Being a small business, since working with Chris and his developing of our website & e-commerce we have had a definite boost in sales. He understood the bakery's voice quickly and built something that fits how we actually run.

Gercillio The Bread Basket Bakery, Fulham
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Ready to build?

Thirty minutes, no pressure, no sales pitch. A conversation about the opportunity and what a properly built site could do.

Book a free call → 07833 247 577
Common questions

What people ask before starting.

How much does a website cost?

It depends on the scope, but our builds start at £650 for a landing page and £1,400–£5,866 for a custom website. E-commerce starts at £4,150. For ongoing support, WP Care plans start at £59/month, SEO retainers from £549/month, and our all-in Studio packages from £270/month.

However a project is priced, we break it into milestones — each with a fixed price tied to a working deliverable. You never pay 50% of the total cost up front. Instead, you pay 50% of the first milestone to start it. When that milestone is complete, you pay the remaining 50% of it together with the 50% deposit on the next milestone — and that's what unlocks the next phase of work. The pattern continues until the final milestone is delivered, at which point you pay the remaining 50% of it.

The effect: cash flow stays smooth, you always see a working deliverable before paying for the next, and we never carry more than half a milestone of unbilled work.

How long does a project take and what does delivery look like?

Indicative timings:

  • Landing page: ~4 weeks from kick-off
  • Custom website: 4–8 weeks
  • E-commerce build: 8–12 weeks
  • Brand work: 2–8 weeks depending on tier

Delivery is broken into milestones built around working functionality, not internal phases like “design” or “build” in isolation. Think of it like an MVP and then MVP+1, MVP+2 — at the end of every milestone you have a live, usable thing you can see and sign off on.

For a typical website project, the milestones look something like this:

  1. MVP — A working homepage and core navigation on staging, with your brand applied. Real, clickable, mobile-friendly.
  2. MVP+1 — All inner pages built, forms wired, analytics installed.
  3. MVP+2 — SEO foundations, schema, performance optimisations, content polish.
  4. Launch — Final QA, DNS cutover, hand-over docs.

You'll always know what we're working on each week and what's due back from you. We never start the next milestone until the previous one is signed off and paid for, which keeps surprises out of the project.

What if I need a bit of everything — can you do that?

Yes, and this is what our Studio packages are built for. Instead of piecing together a freelance designer, a marketing agency, a developer, and a hosting account, you get all of it from one team on one monthly fee:

  • Studio Lite — £1,200/month. SEO retainer + GBP management + WP Care + 6 hours/month of design, dev or content time.
  • Studio Standard — £2,250/month. Bigger SEO scope, 13 hours/month design + dev, quarterly brand reviews.
  • Studio Pro — £3,500/month. The whole stack — 18 hours/month of flex time, weekly GBP posts, monthly cross-discipline strategy session.

Studio is best for businesses who'd otherwise hire a junior designer plus a part-time marketer. It's also how we work with most of our long-standing clients — they like having one point of contact for the whole digital side.

Do you offer ongoing maintenance after launch?

Yes — four WP Care plans, £59–£259/month, covering plugin and core updates, daily backups, security and performance monitoring, and content tweaks. Most clients pair their build with at least our Essentials plan so the site stays healthy and up to date.

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